Working With Julia

Working with Julia



What to expect

Entering the arena takes a lot of courage and stamina and Julia knows how to spot those with the attributes to make it. Here are a few things to consider about what it's like to work with Julia, before you take the plunge.

01 She'll be direct and honest with you

Julia will tell you how it is, straight. You haven’t made it to your successful place as a pioneer in your field and an entrepreneurial risk taker by surrounding yourself with people who tell you what you want to hear.

Her first step with you is to get crystal clear on what you currently bring to the table and where you need to fill in some gaps – whether this is your strategy, business model, pitch, product or even your leadership. 

It's all about exploring your business and what makes your unique stamp on the world so remarkable. This is a really rewarding process, for you, and for Julia, to unearth the gems and genius within.

02 She's an expert in her field

Enter the Arena is built upon Julia's expertise in raising equity finance and achieving business growth. She has a market approach and disciplined model that delivers results, time and again. It really matters that she have your trust in her process and methodology and she makes herself available and present throughout your transformation to high growth and beyond.

Julia is selective in partnering with female founders who are at a certain stage of business growth with the attributes that she recognises as having the potential to scale and gain investment. 

03  Julia only works with women

Julia only works with women. It’s not that she's anti-men – far from it! But her purpose is to empower women. She knows that there is a serious gender inequality given that less than 2% of venture funding goes to female founders, and only 6% of scale up businesses are run by women. 

Women have different needs in terms of getting our confidence and skills up to the right level to run a successful business in a man’s world. The heartbeat of Julia's business is to create a platform for women in the investment and growth arena and she is deeply committed to this cause.

04 She helps growth and fundraising fit into your busy life

The biggest challenge faced by female founders is fundraising while building and running a business as well as dealing with everything else life throws at you. For this reason, Julia's support to you is as flexible as possible. Her coaching sessions are delivered remotely with training resources delivered online so you can fit the programme around the rest of your life. 

The commitment that you make is to dedicate a couple of hours each day to working on fundraising and growth. Julia's structured toolkit gives you clear and simple steps to make immediate progress. She is hands-on, helping you work through your programme to maximise your success. 

05 We help you achieve your wildest dreams

Entering the Arena will push you way out of your comfort zone. Before that prompts an anxiety attack, please know that we will walk every step of the way with you. 

The reality is you need to go through a disciplined approach to growth, and we make it easy by providing the tools, the guidance, the networks and the structure you need to succeed.

We'll give you more ideas than you can imagine and then help you work through what you really want. We'll guide you in harnessing your inner power to achieve amazing things. 

There will be times we hammer you to just get it done, rather than getting stuck in perfection paralysis. And in doing the hard work, you'll find yourself with a seat at the table that allows you to fly beyond the success of your dreams.

“The credit belongs to the (wo)man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly...” 

- Theodore Roosevelt (& Julia Elliott Brown!)


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