E18. Lina Chan, Adia Health - Funding and Fertility
#wellness #femaleproduct #confidence
£250k raised
ILina Chan’s personal story of difficulty with conceiving and pregnancy loss led her to starting a FemTech business that supports women with their fertility. Adia provides women with education, fertility testing tools, and other support to aid better reproductive health.
Lina worked in private equity before she started Adia. She soon realised that funding an early stage start-up is completely different to the world of private equity. From getting her foot in the door of a mission-driven accelerator, to hiring her first technology hire, Lina explains how the tables turned from a career in private equity to being the founder of a FemTech company.
In this episode you’ll discover…
- How Lina shifted her mindset from being an Investor, to being a start-up Founder seeking investment - two very different things!
- That not every investor is the “right one” for you - and that’s okay
- How being kind to yourself and honest about what “fills your bucket” is even more important when fundraising
Subscribe to the podcast
In our Fundraising Stories podcast, we showcase inspirational interviews with female founders who share their honest experiences of fundraising – the highs, the lows, the challenges… and top tips for how to be successful.
Make sure you never miss a show by subscribing, and please rate and review, so that other female founders and professionals in the investment community can discover it.
Book an Accelerator Session
Want some fast advice? Select your one-to-one Accelerator Session with Julia Elliott Brown then pick a time that suits you best. You'll then be invited to complete a short pre-session form to help us to prepare. You'll get a video recording of the session and email follow up.

30m - Jump start
£150+VAT
- ask one or two questions
- fast feedback on your Investability
- initial advice on your fundraising approach

60m - Tank up
£300+VAT
- ask three or more questions
- review your pitch deck or financials
- step-by-step strategy and action plan

90m - Rocket fuel
£450+VAT
- ask as many questions as you can!
- review all your pitch assets
- full guidance on how to find your ideal investors