E19. Sophie Hooper, Secret Saviours - Finding Angels With A Connection
#angels #femaleproduct #confidence #investorconnections
£500k raised
Sophie Hooper left a successful career in advertising at Saatchi & Saatchi to build an innovative business that helps prevent stretch marks in pregnant women with a wearable band.
A major challenge in her funding round was facing skepticism from potential investors and some women who didn't believe in the product. However, Sophie pushed through and made it work by finding an Angel investor with an emotional connection to the company’s mission. Her Angel gave her the confidence she needed to secure her £500K round of investment.
In this episode you’ll discover…
- Why having confidence is so important to get people to believe in you and your business
- How to get investors onboard who have an emotional connection with your business
- Why setting a deadline for potential investors to adhere to will help secure investment
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